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6 Tools to Scale Your Wedding Photography Business

6 Tools to Scale Your Wedding Photography Business

  • Shawn Hawkins
  • Nov. 18, 2021

You're busy. You dream of having time in the day to do the things you want to do, but find it hard to find time for anything outside of your wedding photography business. While you may think running and scaling a business means you have to do everything on your own, it doesn’t have to be that way! 

If you are looking for some tools that will allow you to scale your business without losing the personal touch, and will finally allow you to gain your time back, check out our 6 suggestions below.

1. Honeybook - Booking + Onboarding

Honeybook is a blessing. If you've made it this far in your wedding photography business without Honeybook, I applaud you. But, please do me a favor and make your life a little easier by getting it! Honeybook is an easy-to-use interface where clients can find you, book your services, and pay invoices - all in one spot! Once they book you, it will automatically sync to your calendar, so you no longer have to worry about double booking. They also offer onboarding tools that automatically send out email templates and invoices to new clients.

It's truly a one-stop-shop that will save you a lot of time in your day, and stress off your life.

One thing I would like to mention is that Honeybook does take a percentage for payments from 1.5%-3%. It's pretty normal compared to other online payment processors, but still something I feel you should know.

2. Quickbooks Online - Financial Management

As a photographer, you generally know what's going on in your business. But, with a full schedule during the wedding season, it can be easy to lose track of your finances. In enters Quickbooks Online. It's a super easy interface that offers you a look at your financial reports so you can see exactly what your revenue is looking like on a month-to-month basis. You can also integrate it to sync with your business bank account, payments you receive through Honeybook (or other online payment processors), PayPal, and more. It's really useful for giving you an overall picture of your financial status.

One thing I would recommend using it for as a wedding photographer is to help with tax planning. In my first year owning my small business, I had NO idea how much I would have to save for taxes. Having Quickbooks Online would have saved me the shock of having to find out!

The best part about Quickbooks Online though, in my opinion, is the lost monthly cost. They also offer a free 30 day trial, which is very convenient!

3. Trello - Project Management Tool

Trello is currently my favorite project management tool. It's a place to organize your projects and has a visual representation of tasks that need to be done, who needs to do them, and when they're due. Its setup is essentially the equivalent of sticky notes on a wall.

It's a great way to keep track of the steps you take with a client, from the onboarding process, up until the wedding day. It's visually very pleasing to look at too. On the left side are all of your active projects, and on the right, you can write down any tasks that need to be done related to that project (i.e. sending contracts, receiving payments, etc.). 

It's very streamlined, and you can even set up daily, weekly, and monthly reminders to keep you on track. There is also a calendar function that syncs with your Google Calendar, which is always helpful!

4. Flodesk - Email Marketing

If you're running your own wedding photography business, it's time to get into the email marketing game! Studies have shown that email marketing is 10 times more effective than posting on social media. Now, you may think of email marketing as being too "sales-y", but your email list is really a way to serve your clients and your leads by providing them with relevant content that they want.

Flodesk makes it so easy too!  It provides tools to help you create email content, schedule it, and track how it performs. You can also use tools like surveys for your business to improve your email marketing game.

It's really simple to utilize too. You just create a template of what you want to send out (there are thousands of pre-made templates to choose from), input the emails in your email list that you've obtained from past clients and leads, and Flodesk handles the rest of it.

5. Canva - Graphic Design

Canva is great for a wedding photography business that utilizes Instagram, Pinterest, and Facebook. With Canva,  you can create custom graphics to use on your photos that are eye-catching to your audience.

Canva is free, but I personally think the pro version is worth the purchase. It offers a lot more options when it comes to graphics, fonts, colors, and more.

If you're using different platforms to post your content on, there is a resizing tool that is extremely useful and makes the process very simple.

6. Batch.ai - Photo Editing

Batch.ai is life changing for a wedding photography business. Batch.ai is an ai-powered photo editing plugin for Adobe Lightroom, which gives you the ability to edit 1000 photos in just 30 mins. This process usually takes up to 8 hours! The process is also super simple.

Check out the simple walk through here:

There are three tiers for pricing. The lowest tier offers a 1,000 photo editing limit per month, the second tier offers 3,000 photos, and the third tier offers 10,000 photos.

One of the best parts is the flexible pricing, which means you can jump tiers and PAUSE your subscription anytime. This is super helpful to wedding photographers who may have a non-busy season. 

Batch.ai is truly the future of photo editing, and will be available this coming winter. If you’re ready to take your photography business to the next level and get your time back, sign up for the FREE EARLY ACCESS trial here, and try it out for yourself!

Our hope in recommending these tools is to help you save time, beat overwhelm and become more profitable.It’s time for you to scale your wedding photography business while gaining that time back in your day that you’ve been dreaming of.



Reviews

See what photographers around the world are saying!

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Second slide Alexander Mayer

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Absolute game changer in image editing

As I was testing some AI-driven image editing plugins this winter, which are based on learning from a few 1000 images, I thought about how it would be if you edited a few images per series and then adjusted the rest based on them... And what can I say? Then Shawn emailed me if I wanted to test his batch.ai plugin, which works exactly that way! It's an absolute game changer for any photographer... I'm shooting over 30 weddings this year and what can I say it will save my season and make my life easier... Great job Shawn and batchi.ai I am excited!

Second slide Amy Allen

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Cannot recommend Batch.Ai enough!

Cannot recommend Batch.Ai enough! I've only used it a handful of times so far but it's so easy to use, the accuracy is incredible and it's making my working life so much easier. Thank you!!

Second slide Amy Anaiz

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Batch.AI has totally sped up my…

Batch.AI has totally sped up my workflow. The more I use it the better the AI gets at knowing exactly what I need done to each image. Highly recommended! :)

Second slide Ashley Wallace

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I'm absolutely loving Batch AI so far

I'm absolutely loving Batch AI so far! I'm also super impressed with Shawn's customer service. So helpful and quick to respond. Excited to see what this season's busy season will look like with the help of Batch AI! Thanks for making our lives easier Shawn!!!

Second slide Brittney Buechler

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Shouting praise from the rooftops

I’ve been dying for batch.ai to officially launch and rescue me from my editing cave. I used it to edit an entire wedding gallery & let’s just say… this will be a game changer for my business. 10/10 recommending this to all of my friends in the photography business. Very excited to get my time back once and for all.

Second slide Carina Lieberman

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Batch.ai it’s a game changer!

Batch.ai it’s a game changer!! I tried it out yesterday for the first time and was shocked to see how well the editing matched with my anchor images, and also blown away with how fast it was able to edit!! It literally edited about 200 images for me in four minutes!? Of course, I had to tweak minor things because nothings perfect, but it seriously save me hours worth of work and I’m so excited to use it more!!

Second slide Lily Lancaster

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Y'ALLLLLL

Y'ALLLLLL. I'm actually giggling right now, giddy with excitement because I just edited a gallery in 15 minutes (including me taking the time to go back and look through some of the batch.ai intro videos). My biggest complaint about being a wedding photographer is being stuck inside editing during the nicest parts of the year and now I'm feeling hopeful that my double-headers almost every weekend in the fall aren't actually going to ruin my life (jk jk I love my couples more than anything but I don't need to be in the editing cave 8+ hours a day). This has officially changed the editing game forever!

Second slide Reilly Day

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BATCH.AI IS UNBELIEVABLE

BATCH.AI IS UNBELIEVABLE! I never imagined there would be a plug-in for Lightroom in the near future, but as soon as I heard about Batch.ai I was SOLD. I was able to edit 300+ in less than 10 minutes. I don't know anything that can even remotely compete with it. It has FOREVER changed my workflow + I will definitely be integrating this into my wedding workflow forever!!

Second slide Sydney Frank

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Game changer!

Game changer! Batch.ai is seriously a time saving life hack for photographers. I’ve been outsourcing my editing and this is taking that to a new level! It honestly is saving me so much time, money and helps me provide an even better service to clients by being more efficient. Grateful for this product.